Bell Helicopter Online Presence Gets a Makeover
Bell Helicopter announces the release of its new website www.bellhelicopter.com, a redesigned internet presence that familiarizes new and prospective customers, helicopter enthusiasts and industry professionals with Bell Helicopter’s technology.
With a custom, state-of-the-art content management system and clean, user-friendly navigation, the new site helps users find relevant information faster, according to their specific interests.
The site allows customers to explore advantages of owning a Bell Helicopter, including; mission solution overviews, commercial and military aircraft platforms, support and service offerings, enhanced supplier information, career opportunities and insight from Bell Helicopter CEO, John L. Garrison.
Completely reworked, the site now requires fewer clicks for the user to find their information; over 90 percent of content displays in only two or three clicks.
The launch of this new site is part of Bell Helicopter’s growing digital strategy. The company launched a social media campaign in late 2010, including presence on Facebook, Twitter and YouTube.